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Trading comparables

Valuation & Comps

Valuing a company against the multiples at which similar listed businesses currently trade.

Also written: trading comps, comps, comparable company analysis, trading multiples, valuation multiples

Trading comparables ask what the market is paying today for a stream of earnings from businesses like this one, then apply that multiple to your company's metric. It is the most widely used method precisely because it is grounded in observable prices.

It is a relative measure, not an intrinsic one. It answers what this business is worth if the market's current view of the sector is right, which is a different question from what it is worth. If the whole sector is mispriced, comps carry the mispricing straight into your answer, and only a DCF can disagree.

Because the multiples come from open market share prices, the output is a minority value: it reflects what someone pays for a small stake with no ability to direct the business. Getting to a control value requires a premium, which is what precedent transactions supply.

The peer set is the analysis. Peers should share business model, margin structure, growth profile, capital intensity and end market exposure, and being in the same nominal industry is not enough. A tight set of four genuinely comparable companies beats a defensible looking list of twelve.

A peer set, and what it actually tells you
Five peers, then your company. The spread is the analysis, not the median. Illustrative figures.
1

Five peers ranging from 5.2x to 10.4x. Reaching for the median first is the instinct to resist.

Peer multiples
Peer A, 4% growth, 18% margin6.8x
Peer B, 6% growth, 21% margin8.1x
Peer C, 11% growth, 24% margin10.4x
Peer D, 5% growth, 19% margin7.6x
Peer E, 3% growth, 12% margin5.2x
Median7.6x
Applied to your company
Your EBITDA200
At the 7.6x median1,520
Less net debt−400
Equity value1,120
Taught in context in How Companies Get ValuedRead it in full, free, about 24 minutes

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